How Mall Navigation Works

Visitors get directions inside the mall in seconds β€” no app, no friction, just WhatsApp.

1
πŸ“²
Scan QR at Entrance

Scan the Formalls QR code placed at mall entrances or info boards.

β€Ί
2
πŸ’¬
Chat on WhatsApp

A WhatsApp chat opens instantly β€” no app to download, no login required.

β€Ί
3
πŸ—ΊοΈ
Ask for Directions

Type any store name or category β€” get step-by-step directions instantly.

β€Ί
4
🎯
Navigate & Discover

Follow the route and also receive relevant offers from nearby stores.

Powerful Navigation Features

Built for large malls, retail parks, and multi-floor shopping centres.

πŸ—ΊοΈ

Interactive Floor Maps

Dynamic, multi-floor maps that update in real time. Visitors always know exactly where they are and how to reach their destination.

πŸ“

Turn-by-Turn Directions

Step-by-step text directions sent via WhatsApp. Clear, simple, and works on any phone without GPS.

πŸͺ

Store Search & Discovery

Search by store name, brand, category, or even what you want to buy. AI suggests the best nearby options.

🎁

Contextual Offers en Route

While navigating, visitors receive personalised offers from stores along their path β€” boosting store footfall naturally.

β™Ώ

Accessibility Routing

Elevator-priority and wheelchair-accessible routes available β€” making your mall inclusive for every visitor.

πŸ“Š

Navigation Analytics

Track which stores are searched most, identify dead zones, and understand visitor movement patterns across floors.

50%

Less Navigation Friction

2x

More Store Discoveries

40%

Higher Dwell Time

30%

Boost in Offer Redemptions

Who Benefits Most?

Formalls Navigation creates value for every stakeholder in the mall ecosystem.

🏬
Mall Owners

Reduce Information Desk Load

Fewer "where is the washroom?" queries to staff. Visitors self-serve via WhatsApp β€” 24/7, in any language.

πŸ›οΈ
Retail Brands

Drive Footfall With Smart Routing

Get featured in navigation results when shoppers search nearby categories β€” appear at the right moment, drive the walk-in.

πŸ‘₯
Visitors

Find Anything in Seconds

No wandering, no confusion. Find any store, washroom, exit, or food court instantly via a WhatsApp message.

Seamlessly Integrated with Your Mall Stack

Formalls Navigation works out of the box with your existing mall systems β€” no heavy IT lift required.

  • Connects with WhatsApp Business API
  • Syncs with store directory & tenant management
  • Works with QR code signage (print & digital)
  • Real-time map updates via admin dashboard
  • Supports multi-language visitor interactions
Formalls
πŸ’¬
WhatsApp Business
πŸ“Š
Analytics Dashboard
πŸͺ
Tenant Directory
πŸ—ΊοΈ
Map CMS
πŸ“’
Offers Engine
πŸ“±
QR Signage